- Deliverables
- Brand Identity, Naming, Packaging, Print, Signage, Social Media, Website
The Work. The name gets on with it.
For this cannabis brand, the central idea was direct: the value is in the craft. The name and identity needed to carry that position clearly.
What we did
- Developed a name focused on the work behind the product.
- Created an identity around that straightforward position.
- Applied the visual system across packaging, print, signage, social materials and the website.